Call of Duty enthusiasts have descended on GAME stores across the country to be among the first to snap up Call of Duty: Black Ops, the latest title in the blockbuster series.
Activision and Treyarch's hotly-anticipated new Xbox 360, PlayStation 3, Wii, DS and PC shooter has finally been released, with GAME's Oxford Street store hosting its official UK retail launch.
More than 300 fans queued up outside the London outlet ahead of the midnight release, with three dedicated fanatics camping out for more than 30 hours, reports MCV.
GAME's head of PR Neil Ashurst said: "Customers were buzzing, the game looks amazing and there could be a lot of people calling in sick after staying up all night."
Call of Duty: Black Ops relocates the series' famous shooter action to the Cold War era and has been tipped to be one of the bestselling games of the year.
It is also the first in the series to offer support for stereoscopic 3D visuals for those with compatible TV sets.
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